by Bill Wren on August 24, 2011
What the world really needs is poetry in posts. Seriously. Keep in mind, when we use the word poetry we usually mean it in one of two ways. There is the very technical use when we are talking about something like a Shakespearean sonnet. But there is also the much more common use, in the [...]
by Bill Wren on August 17, 2011
иконографияikoniWe hear and read all the time about how we have to be passionate about what we do and, yes, we do. It’s hard to generate enthusiasm in others if we don’t feel passion and it is also hard to hold our own interest in something if we aren’t passionate about. But we have to [...]
by Bill Wren on December 10, 2010
This is how stories work: 1 plus 2 equals 3. They are equations. However, unless you’re a mathematician, this kind of equation isn’t very interesting. Storytelling is an art (or craft, if you prefer). A storyteller makes his or her equation appealing by jazzing it up, a bit like this: One dishonest cop plus two [...]
by Bill Wren on December 4, 2010
We live in a world mad for deconstructing, classifying and compartmentalizing. We have always done this but never to the degree we do now. It has something to do with the rise and growth of science. It’s the process we developed in order to learn and understand. It can, however, be restrictive and have the [...]
by Bill Wren on November 29, 2010
Without intending to, I’ve allowed my dog to brand me. Although I rant about the idea of personal branding, I’m aware I have a one. (From my post a year or so ago: “… When we use the term brand … we’re really talking about … our identity. When we concentrate on, and try to [...]