by Bill Wren on April 1, 2011
вик услугиOver the last four months or so I have been using social media far less than a year ago and I wonder if social media hasn’t hit a kind of tipping point and I’ve entered into a kind of fugue state where it is concerned. The dictionary on my computer defines fugue (second meaning) [...]
by Bill Wren on January 7, 2011
We are only a week into the new year and already it has its Internet trend: curation. I’m particularly struck by this trend for both positive and negative reasons. I’ll get the negative one out of the way first. It’s a personal thing, the negative reason, because there is a certain irony in it. I [...]
by Bill Wren on April 9, 2010
The internet is full of epigrams, aphorisms and quotes. I used a few in my post yesterday. You see them every day in tweets and status updates. They’re all over the place. Why is that? What are they for? They’re signage. That’s the simple answer. They’re wayfinding information. As with anything, excess turns them into [...]
by Bill Wren on March 25, 2010
In business and especially marketing, we continually see references to content. Does anyone know what that is? I don’t think so. It’s spoken of as if it’s a tangible quantity, something measureable, a thing you can stock the shelves with. In the case of the Internet, it would be shelves on the web and social [...]
by Bill Wren on March 19, 2010
I’ve noticed, as you may have too, that we love absolutes, especially online. On Wednesday there was an opinion piece on the Globe and Mail site that said bloggers are male. Women who blog must have struggled with their sexual identity upon learning this. With trackable regularity, claims are made about this or that being [...]
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