Posts tagged as:

Social media

Listen to the silence and pay attention

by Bill on July 12, 2010

Noise is a common complaint about social media. We often say there is too much worthless chatter. When we say this, we’re complaining about content. It’s of no value to us; it’s all noise. For people like myself who work in social media, we’re usually referring to the tsunami of tweets and posts and updates [...]

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You’re a small business owner and you have to get on that social media thing. Everybody says so. Everything you read says so. You can’t turn around without someone asking what you’re doing with social media. And you’ve looked at it. You’ve been on Twitter and Facebook and you’ve read articles and you’ve talked to [...]

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I feel better now — and at least for now. I finally changed something that has been bothering me for a long time. My header use to say Writelife and below it, “Musings on the craft of writing, technology, social media and whatever else comes along.” Apart from being a bit pretentious with words like [...]

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No one cares about your brand

by Bill on June 30, 2010

I have a theory and it goes like this: no one cares about your brand. This is because no one cares about brands, period. They care about people. Let me give you an example of this. In 1997 James Cameron released his movie Titanic. It was wildly successful. It was a big movie and an [...]

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The real road trip

by Bill on June 14, 2010

An interesting post led to an even more interesting discussion. On Thoughtwrestling, Rebecca posted “Zen and the Road Trip Book,” her take on Robert Pirsig’s Zen and the Art of Motorcycle Maintenance (ZMM), a book from 1974 that has lingered for many over the years. It’s a road trip book that isn’t about a road [...]

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‘Emotions are contagious’

by Bill on June 8, 2010

I wrote a review of a book I’m currently rereading, Exuberance: The Passion for Life by Kay Redfield Jamison. (You’ll find it over at Thoughtwrestling.) This morning, I was looking over a chapter titled “Throwing up rockets,” a phrase from P.T. Barnum and it started me thinking about a few other things, like school murals [...]

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Authenticity and free speech

by Bill on June 7, 2010

On Saturday, Jonathan Fields had an interesting post titled, “Is social media killing authenticity?” I found the question intriguing partly because I think the answer is likely yes, at least in the sense Fields is talking about it (as in, people reporting words heard taken out of context). I had asked a similar question in [...]

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