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I'm Bill Wren, a writer-editor, social media enthusiast in Fredericton, New Brunswick. And that would be my dog, Molly Bloom, as a logo in the header.
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Tag Archives: online
Why social media loves dogmatism
Not a day goes by where we don’t see tweets and post headlines telling us “you must” or “you need” and similar dogmatic injunctions. Is it because we like being told what to do? Is it because the authors are … Continue reading
Appearances to the contrary
It would appear this blog is in abeyance but au contraire … I’ve actually written quite a few posts. Unfortunately, well-intended as they may have been, they kind of sucked. So they remain offline in the half-baked stage. I had … Continue reading
Social media basics for a small business
Many businesses, especially small businesses, are wary of social media and for a variety of reasons. The reasons are legitimate given that owners are wrapped up in the business of actually running their business, so they are often in uncharted … Continue reading
Content is not content
In business and especially marketing, we continually see references to content. Does anyone know what that is? I don’t think so. It’s spoken of as if it’s a tangible quantity, something measureable, a thing you can stock the shelves with. … Continue reading
