by Bill Wren on July 26, 2011
I found myself wondering if Google might be the first company to actually get social media by focusing on the word social and realizing something was lacking in a big way in the world of social networks and technology generally. This was after having watched Andrew Keen’s interview about Google+ with Vic Gundotra (Google’s VP [...]
by Bill Wren on December 19, 2010
Over the past year (much longer, actually), we’ve seen the idea of creativity being the key to business success in the world and the world as it is evolving. We’ve seen new phrases pop up like “the creative economy” or “tell your story.” When we talk about creativity, we inevitably talk about art. Not all [...]
by Bill Wren on November 2, 2010
Yesterday I wrote that, “A story is people involved in events told by people to people.” I then asked why some stories are interesting and others dull. I suspect the answer to that has to do with that word “people.” We’re obsessed with ourselves, each other, and what happens to us. That is what news [...]
by Bill Wren on August 3, 2010
I’ve encountered a number of clients who have been paying for domain registration and hosting with no idea of what a competitive price would be. As a result, many of them have been paying twice as much as they should. To make things worse, they were receiving less than half of what they should have [...]
by Bill Wren on July 24, 2010
(This was first posted Sept. 18, 2004.) In the various blogs I visit, and in other sources, I continually come across discussions about customers and their experience of businesses, large and small. One of the themes that pops up frequently is respect, as in Seth Godin’s recent posting, Trust and Respect, Courage and Leadership. You [...]