So by year, though the posts themselves are in no particular order, these would be the ones I liked.
2009
- What Star Trek did to me
- The class system is alive and well and now online
- Readers have responsibilities too
- I wonder what she’ll say today
- Generations, transitions, moving pictures
- Literacy is a prerequisite for independence
- Monetizing meaning: what is content anyway?
- Is usability kaput?
- Who are we not hearing from?
- The first draft is the outline
2004
- Writers incognito
- Boring copy – writing as decor
- Writing supports sales
- Three thoughts (on writing)
- Read the copy out loud
- Business and the creative brain
- Clever copy
- Language as a communication barrier
- Better writing – three tips
- Voice, blogs and Elmore Leonard
- Respect customers and yourself – ends and means
- 12 rules for Web writing
- Web writing rule 8 – know a little but not a lot
- Discouraging words – framing and control
- Celebrities and tsunamis, scale and scope
Other years to be added …
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