Yearly Archives: 2010

The problem with content

Posted on December 23, 2010 by Bill Wren

Content has a problem and it is easily stated: I have no interest in it. I don’t believe many do and, of those who are interested in it, they aren’t interested in content but in what it can do for … Continue reading →

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The Dutch Wife and multiple stories – a review

Posted on December 20, 2010 by Bill Wren

I wrote and posted the review below about six years ago when I first read this book. I liked it so much, I’m reading it again. And so, I’m posting this again … I just finished reading one of the … Continue reading →

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Art and utility

Posted on December 19, 2010 by Bill Wren

Over the past year (much longer, actually), we’ve seen the idea of creativity being the key to business success in the world and the world as it is evolving. We’ve seen new phrases pop up like “the creative economy” or … Continue reading →

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My most popular posts in 2010

Posted on December 14, 2010 by Bill Wren

I took a look at my analytics to see what posts were the most popular here during the year. And I made a list of them. I find it interesting looking back at the past year to see that my … Continue reading →

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No absolutes with stories

Posted on December 11, 2010 by Bill Wren

While it is helpful to think of stories as equations there is one very important caveat. Unlike a mathematical equation where the result is absolute (1 plus 2 can only be 3), results are never absolute with stories. There are … Continue reading →

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