On the money - Web site problems
April 1st, 2006 by Bill
Oh, I like this list. 50 Reasons Why More People Aren’t Using Your Website. Bang on the money. (It’s from Scott Heiferman.)
Of course, as good as the list is the people who need to pay attention to it won’t. They’re off working on PowerPoint presentations. Here’s the top ten:
1. Because they don’t want to generate content, they want better life
2. Because it solves a problem they don’t have
3. Because it won’t help them with their problem
4. Because oprah didn’t mention it
5. Because everyone they know isn’t using it
6. Because it doesn’t let them spy on people they care about
7. Because they just don’t care about what they see
8. Because nobody at work said they should use it
9. Because it’s not fun enough
10. Because it doesn’t make them smile
See the entire list.
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