I just wanted to direct attention over to Seth Godin's free download, Flipping the Funnel. It's a new e-book, PDF format. He says:
This new ebook (3 versions, 18 pages each, PDF format) explains how I believe some of the new Web 2.0 tools (flickr, del.icio.us, squidoo and others) combine with ideaviruses and the Purple Cow.
I have to be honest ... I haven't read it yet. It's on deck for the weekend. But if it's anything like his other writings, agree with him or disagree, you should at the very least give it a read.
You can also download it directly.
Tags: Seth Godin, Marketing, Business
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